Welcome to reThink Wood

With growing pressure to reduce the carbon footprint of the built environment, building designers are increasingly being called upon to balance functionality and cost objectives with reduced environmental impact. Wood can help to achieve that balance.

Wood costs less than competitive materials—economically and environmentally—while delivering more in terms of its beauty, versatility and performance. It meets code requirements in a wide range of low- and mid-rise building types, and can be used as a low carbon alternative to steel, masonry and concrete in many applications. Innovative new technologies and building systems have enabled longer wood spans, taller walls and higher buildings, and continue to expand the possibilities for wood use in construction.

Wood is more than a building material; it’s a renewable and responsible choice.

Wood products offer advantages in terms of material, construction and environmental costs.

Today's North American building codes coupled with advances in wood science and building technology have expanded the options for wood construction.

Wood is the only major building material that grows naturally and is renewable.

Learn more about wood in building codes and innovative structural and finishing uses of wood in residential, commercial and institutional applications through accredited courses or a technical advisor.

  • DESIGNING WOOD SCHOOLS

    When it comes to designing an educational facility, architects and designers must balance the reality of limited financial resources with the desire to provide students with an exceptional learning environment that is warm and enriching.

  • VANCOUVER CONVENTION CENTRE

    The Vancouver Convention Centre expansion is a 1.1 million sq. ft. project that achieved Leadership in Energy and Environmental Design (Leed®) Platinum certification and was the broadcast centre for the 2010 Olympic and Paralympic Winter Games.

  • WOOD PROVIDES SERENE SPACE FOR HERRINGTON RECOVERY CENTER

    When patients arrive at the Herrington Recovery Center, Wisconsin, a residential facility for alcohol and chemical dependency treatment, their needs are pretty specific - privacy and confidentiality, safety and comfort. Mostly, however, they need a serene and spiritual environment.

  • SIX-STOREY WOOD CONSTRUCTION IN BRITISH COLUMBIA, CANADA

    In the past two years the government of British Columbia, Canada has implemented new policies designed to reduce the overall carbon footprint and environmental impact of construction projects in both the public and private sector.

  • WOOD IN TRANSPORTATION

    The introduction of the National Building Code of Canada in the 1940s institutionalized a separation between wood and other materials. However, the move to performance-based building codes is underway, and there are new wood products and building techniques whose dimensional stability and predictable performance...

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